Prata

ref. B9781835880968 — Paperback / softback. New. Learn the skills necessary to be a successful Sales Engineer which is a high demand and highly coveted role! Leverage over a combined 35 years of field experience with real world examples and stories to move your career forward. Key Features Fully understand the role of a Sales Engineer and the core skills one must have in order to be successful Gain deeper knowledge of sales and how sales engineering plays a vital role in an organization’s success Start or grow your sales engineering career avoiding pitfalls and focusing on strengths Book DescriptionThis book is a framework for both senior engineers looking to grow professionally as well as individuals starting their sales engineering career. It is a guidebook that covers the core disciplines of what a successful sales engineer should exemplify as well as operational day to day aspects and how to master them. The guidance found in this book is directly taken from the authors’ years of experience in the field both as sales engineers as well as leaders in leading high tech companies. The real world information provides life lessons that can be applied to better oneself in this unique and high demand industry. The contents include descriptions of the roles and responsibilities of a sales engineer as well as the adjacent roles that make a collective sales team. It includes guidance on how to effectively develop the skills needed to properly navigate complex sales cycles and go above and beyond what is traditionally expected of a sales engineer. It also includes examples and analogies that readers can start to apply immediately in their sales engineering career as well as for individuals who are looking to learn the skills needed to be successful in sales engineering. Readers will learn the key fundamentals to not just being a world class SE but also being a valuable member of the broader team within their organization.What you will learn Explore how sales organizations work Understand what a sales engineer is the types of roles and why they are critical to a sales organization Gain insight into the crucial soft skills necessary to be successful both personally and professionally in this client-facing role Learn how to improve yourself so that you work well in a team dynamic and avoid costly mistakes Navigate important decisions both related to the role and your work life balance Understand ancillary topics that affect Sales Engineers often not discussed openly or directly Who this book is forThe primary audience for this book are sales engineers. Whether they are already a senior engineer or starting their career they are looking to understand the dynamics the role fully encompasses. They are SEs striving to be world class and sought out by top employers in the market today as well as possibly grow into a future management position. The audience will leverage this book as a manual as it will be referenceable when they encounter the described situations within it. Reading it once will be foundational however multiple reads will help the audience solidify the concepts discussed. paperback