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Best.-Nr. 1391999193.Ghardcover. Good. Access codes and supplements are not guaranteed with used items. May be an ex-library book. hardcover
Best.-Nr. 27347048like new. unknown
2005Best.-Nr. 1085916Frankfurt am Main ; Berlin ; Bern ; Bruxelles ; New York ; Oxford ; Wien : Lang, c 2005. CCLXXV, 216 S. : zahlr. graph. Darst. ; 21 cm kart.
1996Best.-Nr. mon0000129466Dorling Kindersley Publishers Lt 1996-08-29. Paperback. Good. in x in x in. Clean copy sound binding. Dorling Kindersley Publishers Lt paperback
Best.-Nr. 0364123559.Gpaperback. Good. Access codes and supplements are not guaranteed with used items. May be an ex-library book. paperback
Best.-Nr. B9781013695902Hardback. New. hardcover
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Best.-Nr. 0366458191.Ghardcover. Good. Access codes and supplements are not guaranteed with used items. May be an ex-library book. hardcover
2022ill., br. La nuova edizione del volume Psicologia dei Consumi si rivolge agli studenti universitari, agli studiosi e agli operatori che intendono appro- fondire la spiegazione del comportamento del consumatore. Infatti, sebbene la disciplina permetta al marketing di elaborare strategie più efficaci, la sua funzione è anche di fornire al consumatore gli strumenti necessari per rendergli manifesti i contesti di rischio per la libertà, la privacy e la sicurezza. Il testo è stato rinnovato in molti suoi capitoli e arricchito di nuove riflessioni teoriche e metodologiche, con particolare riferimento ai consumi digitali e all'innovazione tecnologica per la comunicazione e alla strategia rivolta al consumatore. Il manuale affronta tutti i temi chiave della psicologia dei consumi e integra la discussione teorico-scientifica con approfondimenti anche ispirati alla Consumer Neuroscience e alle più recenti scoperte di neuromarketing, nonché con case history ed esempi tratti dalla pratica di note aziende e descritti dai loro esperti di marketing e di comunicazione pubblicitaria.
Best.-Nr. 1891613006.Gpaperback. Good. Access codes and supplements are not guaranteed with used items. May be an ex-library book. paperback
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1851Best.-Nr. 490590Leipzig: Otto Wigand. 1851. VI.; 311; CXXXVI. Zustand: Befriedigend bis Gut min. bis gering gebräunt, gering bis leicht wellig, eher selten gering fleckig im Text (Innen); Zwei verschieden Ex Libris vor dem Titelblatt; Innenbandbereiche und Vorsatzblätter, vorne gering bis leicht, hinten leicht bis stärker fleckig; Einband (Außen) hat leichte bis stärkere Gebrauchsspuren; Beide Deckel etwas wackelig; Gelenke oben 4-5cm eingerisen unten 1cm und in der Mitte 0,5cm; Ist etwas schief gelagert; Gewebe (Brauner Leinen)
Best.-Nr. 0331360721.Ghardcover. Good. Access codes and supplements are not guaranteed with used items. May be an ex-library book. hardcover
Best.-Nr. 77-0609Wichita KS: Direct Mail Marketing 1960 . 4to. Very Good. Single Page. Marketing sheet for vinyl record featuring audio recording of "America's All time best-selling business recording." B & W Plates. Wichita, KS: Direct Mail Marketing, [1960] unknown
1995Best.-Nr. 59184large folding colour map of the world measures 94 x 148 cm scale of 1:27 500 000 has key for railway roads boundrys etc time zone clocks along the top edge Published by Map Marketing LTD paperback
Best.-Nr. A9780991109234Hardback. New. hardcover
Best.-Nr. 0483064327.Ghardcover. Good. Access codes and supplements are not guaranteed with used items. May be an ex-library book. hardcover
