Cheskin, LouisMareMagnum
3.309 Ergebnisse
1964320 pages. Index. Intended "... primarily to point out a correlation between business and government practices, to show how the behavioral sciences and objective research can be used to solve national and international problems, as well as business problems, and pinpoint problem-solving procedures, as opposed to subjectively motivated actions in the psychosocial and socioeconomic realms." - from page 11. Average wear. Binding intact. Prior owner's name inside front cover otherwise unmarked. A sound working copy. Book
2003Best.-Nr. __1840649461Edward Elgar Pub 2003. Hardcover. New. illustrated edition. 520 pages. 9.75x6.50x1.50 inches. Edward Elgar Pub hardcover
1997Best.-Nr. x-0805824995Lawrence Erlbaum Assoc Inc 1997. Hardcover. New. 1st edition. 480 pages. 9.25x6.25x1.25 inches. Lawrence Erlbaum Assoc Inc hardcover
Best.-Nr. 23283Allermeist Deutschland, 70er und 80er Jahre. 78 weiße Kartonbögen im Format 21 x 29, 5cm, bis auf wenige Ausnahmen beidseitig mit hunderten von Etiketten beklebt.
2001Best.-Nr. 893M19Not Stated: Warner Bros. 2001. Loose Pages Articles. As New. 11" by 5". Warner Bros. Two charming Harry Potter themed wrist watches from Warner Bros. one with an illustrated watch face the other with illustrated straps. Two wrist watches one arranged inside the original decorated tin with a clear plastic lid; the other in sealed plastic packaging with a security tag. Both unopened. Two lovely children's wrist watches authorised in 2001 by Warner Bros. based on the internationally bestselling Harry Potter series. Including the Harry Potter Sorting Hat Wrist Watch with a brown leather strap in the original tin with the manual inserted; and the Harry Potter Mix and Match Wrist Watch with three colourful plastic straps to alternate and house badges in the original plastic packaging with the manual inserted. Manufactured exclusively for Harry Potter by SII Marketing International Inc. Two wrist watches one arranged inside decorated tin with a clear plastic lid; the other in sealed plastic packaging. Both unopened and in excellent condition. Clear plastic protective film remains to the face of the Sorting Hat wrist watch. Packaging including security tag to the Mix and Match wrist watch remains pristine. As New Warner Bros. unknown
1993Circa 1993. Front cover reads "Jay Abraham's Mastermind Marketing Program - My Life in Marketing". Light wear. Unmarked. Nice set. Book
1986152 pages. Commemorates the unique relationship between Edward L. Bernays and the Public Relations Quarterly. Bernays was considered the dean of modern public relations. He also helped introduce and popularize the works of his uncle Sigmund Freud to the English-speaking world. Clean, bright and unmarked. Tight and square. Light wear and rubbing to covers. Nice copy. Book
1923Oblong 4to., First Edition thus, text in English, title and text in blue and black, with very numerous delightful cartoons throughout, neat signature on title; original illustrated wrappers, wire-stitched as issued, yapped edges, covers mildly age-soiled else a very good, clean copy of a rare booklet. One of the world's oldest trademarks, 'Bibendum' (the 'Michelin Man') was created in 1898 by cartoonist Marius Rossillon ['O'Galop'] at the instigation of Andre Michelin. The figure's first mass appearance was on the company's famous poster of 1898 since when it has continued to represent the Michelin company in over 150 companies. This very scarce booklet was produced to mark the figure's twenty-fifth anniversary. Since text and captions are entirely in English (but printed in France) we assume that this is the English version of a French promotional publication. A RARE SURVIVAL.
1938(Codice PU/0028) Fascicolo originale In 4° (32,5x24,5 cm) 36 pp. Contiene la tavola serigrafica originale a colori vincitrice del concorso. Con le motivazioni del premio e le riproduzioni delle altre opere concorrenti. Brossura editoriale, copertina in parte scolorita, interno in buono stato (alone marginale della pagine). Tavola in ottimo stato. Raro, prezioso cimelio. ~~~ SPEDIZIONE IN ITALIA SEMPRE TRACCIATA
1906Best.-Nr. 64622New York NY: Kalem Moving Picture Co. ca. 1906. Nine original silver gelatin photographs on thin glossy photo stock pencil annotations by Clough on versos of all nine photos 8 sized 9.5 x 7.5 in. and 1 sized 4.5 x 7.5 in. minor chipping & edgewear to a few corners a couple w/ pinholes at corners a couple w/ minor over-exposure still a VG set of images. A very scarce group of original location production stills for 1906 Kalem Moving Picture Co. 1-reel silent films which at the time ran about 10-15 minutes depending on footage and camera speed. The Kalem Moving Picture Co. was first formed in 1905 by George Kleine Samuel Long and Francis J. Marion in 1905 and operated until 1907 when they reorganized as Kalem Co. Inc. and would continue as an independent studio until purchased later by the Vitagraph Company of America. These three men along with their general manager and director Sidney Olcott pioneered the early success of shooting films on location as they had no indoor studios initially. These intriguing photos presumably for either lost or unreleased films capture Gene Gauntier Jack Clark & Carlyle Blackwell filming in the Louisiana Bayou with actors seemingly in Cajun dress; an historical film with actors in French Louis XVI/French Revolution-era costume; and three images of a possible Louisiana Civil War-era plantation drama with pencil annotations on versos misidentifying Carlyle Blackwell and Jack Clark as William S. Hart playing opposite Gauntier. The smaller image captures an actor in blackface clearly in a period drama setting but no location annotations on verso. Their early filmography is quite scarce and apparently some of the early one-reeler silent films are both lost and no record of some titles. Although only grouped with those marked “Louisiana Bayou on location” three of the photos refer to a Kalem Moving Picture Co. Christmas Party with one photo revealing the actors and actresses all in pajamas another with them standing next to the Christmas tree next to a wood burning stove presents with “Kalem” advertising atop the stack and Sidney Olcott & Gene Gauntier standing to the left with Hazel Neason seated and possibly Jane Wolfe and Marian Cooper arrayed behind. The final image depicts the group at a crawfish boil campfire burning in the foreground. Clark 1879-1947 was recruited by Sidney Olcott for Kalem Studios during the silent film era and traveled through 24 countries becoming one of the first American film stars to film on location. Gauntier 1885-1955 was a pioneering writer director and actress in silent films from 1906 to 1920 writing screenplays for 42 films and performing in 87 who launched her career with Biography in their 1906 one-reeler “The Paymaster” and then recruited by Olcott and Francis Marion to join Kalem where she became known as the “Kalem Girl.” Blackwell 1884-1955 was a noted silent film actor director and producer whose early film career remains un-cited as Kalem Moving Picture Co. but is clearly depicted in their early advertising trade literature as one of “The Kalem Players” along with Clark and Gauntier. Clough 1868-1918 was a noted house & sign painter out of Saratoga NY and New Hampshire who also was recruited to build sets and was property manager with Biograph and then Kalem. See: Dwight Earl Long Sam Long and Pioneering Silent Film Studio Kalem Feb. 26 2024; Gretchen Bisplinghoff Gene Gauntier Women Film Pioneers Project Columbia University Libraries 2013; Carl Bennett Kalem Film Manufacturing Co. Progressive Silent Film List 2026. Kalem Moving Picture Co., unknown
Best.-Nr. 12737303like new. unknown
Best.-Nr. 12737303-nnew. unknown
196615x15 cm, brochure editoriale, p. (36). Campagna pubblicitaria Pirelli del 1966. I testi di Arrigo Castellani hanno per tema il viaggio e sono stampati al recto delle pagine in contrasto chiaroscuro con le grafiche geometriche di Pino Tovaglia. Assai raro.
2005Best.-Nr. __0435168959Heinemann 2005. Multiple copy pack. New. 1st edition. 10.59x7.80x4.29 inches. Heinemann unknown
1980Best.-Nr. BN573627Encore Editions 1980. 1980. Real Estate Sales Handbook Real Estate Sales Handbook Realtors National Marketing Institute. Encore Editions unknown
1964Best.-Nr. List3328Brooklyn New York 1964. Twenty-eight page scrapbook measuring 11 x 14 inches. Containing forty-one photographs measuring 5 x 7 inches and smaller and fifty-eight pieces of ephemera forty-three of which are filled-in entry slips from a contest. Cover with wear and large stain contents generally excellent; overall very good to excellent. The Carpetbaggers is a 1964 film directed by Edward Dmytryk based on the controversial 1961 novel of the same name which was banned in several US cities for its depictions of sexuality and violence.1 Offered here is a scrapbook documenting an unconventional marketing campaign for the film’s New York run at Loew’s Metropolitan Theatre in Downtown Brooklyn. The theater’s conventional marketing tactics included contests flyering spraypainting sidewalks and distributing promotional cards for stores. Less conventional ones included employees reading a gigantic “oversized book” on the subway the “Subway ballyhoo” erecting eight large fake telephone booths and carrying a suitcase reading “I’M ON MY WAY TO SEE THE CARPETBAGGERS AT LOEW’S METROPOLITAN” the “Walking ballyhoo”. The photograph of this last tactic shows a man who at least resembles Adlai Stevenson looking at the suitcase as he walks by; the caption reads: “Let’s start off with a question. . . . IS THERE ANY REASON WHY ADLAI STEVENSON OUR AMBASSADOR TO THE U N. . . . . SHOULD NOT BE ADVISED THAT THE ‘CARPETBAGGERS’ WERE AT THE LOEW’S METROPOLITAN THEATRE.” All thirty-seven of the various tactics are listed in a caption at the end of the scrapbook. The scrapbook also acts as a document of Downtown Brooklyn in 1964 especially its then-bustling shopping area on Fulton Street. Stores include Woolworth’s E.J. Korvette’s Bond’s Bunnie Towne and more. Though mainly department store interiors it also shows in several shots the subway entrances and cars street scenes smaller shops and restaurants and the exterior and lobby of Loew’s Metropolitan. Opened in 1918 the theatre closed in 1996 and re-opened in 2002 as a church. The Carpetbaggers received mixed reviews and its share of controversy particularly for a nude scene which had to be cut from the US release. In response to the controversy actress Carroll Baker who appears in the nude scene told the New York Times that her “children have seen things on the benches of Central Park that have never been shown in movies.”2 Of interest to historians of film and film marketing and of the Downtown Brooklyn neighborhood. 1 Dawn B. Sova “The Carpetbaggers” in Literature Suppressed on Sexual Grounds Facts on File 2006: 39–41. 2 “Hollywood Candor; Carroll Baker Defends Her Nudity in Films” The New York Times June 14 1964 9. unknown
1964Best.-Nr. List3328Brooklyn New York 1964. Twenty-eight page scrapbook measuring 11 x 14 inches. Containing forty-one photographs measuring 5 x 7 inches and smaller and fifty-eight pieces of ephemera forty-three of which are filled-in entry slips from a contest. Cover with wear and large stain contents generally excellent; overall very good to excellent. The Carpetbaggers is a 1964 film directed by Edward Dmytryk based on the controversial 1961 novel of the same name which was banned in several US cities for its depictions of sexuality and violence.1 Offered here is a scrapbook documenting an unconventional marketing campaign for the film’s New York run at Loew’s Metropolitan Theatre in Downtown Brooklyn. The theater’s conventional marketing tactics included contests flyering spraypainting sidewalks and distributing promotional cards for stores. Less conventional ones included employees reading a gigantic “oversized book” on the subway the “Subway ballyhoo” erecting eight large fake telephone booths and carrying a suitcase reading “I’M ON MY WAY TO SEE THE CARPETBAGGERS AT LOEW’S METROPOLITAN” the “Walking ballyhoo”. The photograph of this last tactic shows a man who at least resembles Adlai Stevenson looking at the suitcase as he walks by; the caption reads: “Let’s start off with a question. . . . IS THERE ANY REASON WHY ADLAI STEVENSON OUR AMBASSADOR TO THE U N. . . . . SHOULD NOT BE ADVISED THAT THE ‘CARPETBAGGERS’ WERE AT THE LOEW’S METROPOLITAN THEATRE.” All thirty-seven of the various tactics are listed in a caption at the end of the scrapbook. The scrapbook also acts as a document of Downtown Brooklyn in 1964 especially its then-bustling shopping area on Fulton Street. Stores include Woolworth’s E.J. Korvette’s Bond’s Bunnie Towne and more. Though mainly department store interiors it also shows in several shots the subway entrances and cars street scenes smaller shops and restaurants and the exterior and lobby of Loew’s Metropolitan. Opened in 1918 the theatre closed in 1996 and re-opened in 2002 as a church. The Carpetbaggers received mixed reviews and its share of controversy particularly for a nude scene which had to be cut from the US release. In response to the controversy actress Carroll Baker who appears in the nude scene told the New York Times that her “children have seen things on the benches of Central Park that have never been shown in movies.”2 Of interest to historians of film and film marketing and of the Downtown Brooklyn neighborhood. 1 Dawn B. Sova “The Carpetbaggers” in Literature Suppressed on Sexual Grounds Facts on File 2006: 39–41. 2 “Hollywood Candor; Carroll Baker Defends Her Nudity in Films” The New York Times June 14 1964 9. unknown books
1963255 pages. Index. Black and white photographic plates. Cheskin was a renowned marketer with many successes to his name, including the development of the Marlboro man. In this book he "unveils tested techniques which guarantee sales success." - from dust jacket. Book clean and unmarked with light wear. Binding tight. Average wear to dust jacket which is now preserved in glossy new archival-grade Brodart. A quality copy of this classic marketing work. Book
1988Complete in 4 volumes (i.e. 7 physical volumes): I: xxvii,1047pp., II (in 2 parts): xxxi,1409pp., III (in 2 parts): xxxi,1455pp., IV (in 2 parts): xxxi,1236pp., hardcover (editor's green cloth bindings with gilt lettering, few corners slightly bumped), good condition, [This reference work for art dealing in Great-Britain covers the period 1801-1820, with indexes of paintings, owners and previous owners], rare, total weight: 14kg., S84393
1998L'autrice è laureata in giurisprudenza, ha un master in gestione aziendale ed ha lavorato nell'area marketing di aziende italiane e multinazionali. Copertina leggermente stanca agli angoli, ai margini e alle estremità del dorso; piatto posteriore lievemente macchiato. Pagine salde alla cerniera, con ampio margine, lievemente ingiallite, così come i tagli. Presenti sottolineature, segni a margine del testo e piccole note a matita. Numero pagine 143. USATO
2001Best.-Nr. SBBIH-KBK6XQITKOVCKids Safetynet Ltd 2001. paperback. Acceptable. Please see the condition note after this for details if this is missing please consider Acceptable to mean poor quality that could include major staining water damage writing missing dustjacket etc etc. Our books are dispatched from a Yorkshire former cotton mill. We list via barcode/ISBN so please note that the images are stock images and may not be the exact copy you receive furthermore the details about edition and year might not be accurate as many publishers reuse the same ISBN for multiple editions and as we simply scan a barcode or enter an ISBN we do not check the validity of the edition data when listing. If you're looking for an exact edition please don't order at least not without checking with us first although we don't always have time to check. We aim to dispatch prompty the service used will depend on order value and book size. We can ship to most countries see our shipping policies. Payment is via Abe only. Kids Safetynet Ltd paperback
Best.-Nr. Z1-EE-013-00080BPP Publishing Ltd. Used - Good. Ships from UK in 48 hours or less usually same day. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library so some stamps and wear but in good overall condition. 100% money back guarantee. We are a world class secondhand bookstore based in Hertfordshire United Kingdom and specialize in high quality textbooks across an enormous variety of subjects. We aim to provide a vast range of textbooks rare and collectible books at a great price. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. We provide a 100% money back guarantee and are dedicated to providing our customers with the highest standards of service in the bookselling industry. BPP Publishing Ltd unknown
Best.-Nr. Z1-C-086-01308BPP Publishing Ltd. Used - Good. Sticker on cover. Ships from UK in 48 hours or less usually same day. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library so some stamps and wear but in good overall condition. May contain underlining and/or highlighting. 100% money back guarantee. We are a world class secondhand bookstore based in Hertfordshire United Kingdom and specialize in high quality textbooks across an enormous variety of subjects. We aim to provide a vast range of textbooks rare and collectible books at a great price. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. We provide a 100% money back guarantee and are dedicated to providing our customers with the highest standards of service in the bookselling industry. BPP Publishing Ltd unknown
1985Best.-Nr. 37669Glen Cove New York U.S.A.: Pbc Intl. New. Hardcover. FREE UPGRADE to Courier/Priority Shipping Upon Request – – IN STOCK AND IMMEDIATELY AVAILABLE FOR SHIPMENT - FLAWLESS COPY BRAND NEW PRISTINE NEVER OPENED -- with a bonus offer--; T-Dirmark; Direct Marketing Creative Guild Direct Marketing Design: The Graphics of Direct Mail and Direct Response Marketing ADVERTISING DIRECT MAIL BUSINESS ECONOMICS . 1985. 0866360069 . Pbc Intl hardcover
1958Best.-Nr. 41578Brooklyn NY: Consolidated Lithographing Corp 1958. Near fine. An enormous scrapbook of chronologically-arranged printing samples from the Consolidated Lithographing Corporation of Brooklyn preserving the company's packaging work for the undergarment industry. Labels include bands tags wraps and labels from predominantly women's products: stockings hosiery lingerie bras panties and the like. Men's and children's products also represented however socks undershirts etc. The printing processes evident in the samples evolve from chromolithography to color lithography to photo mechanical in the later examples - all vivid and exhibiting elegant postwar design. Hundreds of brands and products in total: Regent Hosiery Artemis Underthings Treo Undergaments Spick and Span Hosiery Lowenstein Fabrics Sport-Wear The Lone Ranger and Superman Branded Socks among many others. Consolidated Lithographing Corporation was founded by Jacob A. Voice around 1925 and operated as one of the finest and most prolific American commercial printers of the era specializing in cigar labels dust jackets for Doubleday liquor labels garment packaging and more. This rich archive likely containing the only extant examples of numerous works offers numerous worthy avenues for future study: from commercial printing methods to mid-century design and marketing. Hardcover. Elephant folio. Grey cloth screw-bound boards. Measuring approximately 24" x 16.5" containing 350 color lithographed and chromolithographed paper packaging elements in a wide variety of sizes adhesive mounted recto and verso to 38 paper leaves. Additional 65 leaves blank. Top board stamped "Consolidated Lithographing Corporation." Pencil notations recording catalog numbers and dates throughout. Mild handling wear to exterior. Penned notation to cover notes "Set 5 Book 5." Likely one volume from larger company archive. Contents clean well preserved and apparently complete. Near fine overall. Consolidated Lithographing Corp unknown
